Marketing Communications Specialist
As a hands-on and creative Marketing Communications Specialist within Materialise Motion, you will be responsible for translating marketing strategy into yearly integrated marketing communication plans and executing these plans. Your focus will be on marketing actions that drive lead generation, lead nurturing, and brand awareness across the customer journey within the American market.
What you will do
- Collaborate with the product and research team to translate product and market roadmaps into yearly integrated marketing communication plans
- Develop content for and be very active on social media platforms
- Develop and maintain the content on the company website and other online and offline resources
- Work closely with sales to understand the customer journey to identify new and effective marketing activities
- Work closely with the internal marketing operations and PR team to brief and follow up on the implementation of marketing projects and campaigns; examples include (but are not limited to) webinars, digital marketing campaigns, Materialise-branded and third-party conferences, presentation materials, and sales collateral
- Analyze marketing activities and campaigns to report KPI metrics and propose improvements to maximize impact
- Work closely with European marketing communications specialist to ensure that global communication strategy is being implemented locally
- Aligning expectations and communication across all stakeholders, including product marketing, sales, and regional marketing
Your profile
- You have 3+ years of experience in a similar role
- Translating marketing strategy into marketing (communication) plans and implementing these plans is your daily cup of tea
- You have superior written and verbal English communication skills
- Experience with content marketing and digital marketing tactics with proven results
- Experience in the footwear retail or medtech sector is an advantage
- You have experience with building strong working relationships across different teams and managing the priorities of multiple stakeholders in a complex environment
- You have a strong and proactive work ethic combined with a desire to work in a fast-paced, highly innovative environment
- You are energetic, organized, and creative
- Above all, you share our passion for innovating for a better and healthier world
Location and type of contract
- Plymouth, USA
- Full-time
- Hybrid
- Associate level
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Working at Materialise
Materialise is a dynamic, international high-tech company, founded in 1990 and headquartered in Belgium, with over 2,300 employees worldwide. Materialise’s mission is to innovate for a better and healthier world through its software and hardware infrastructure and in-depth knowledge of additive manufacturing (also known as 3D printing). Our customers are in diverse industries, such as automotive, aerospace, medical, research, and academia.
As a growing company, Materialise is always looking for enthusiastic professionals who want to work in an environment full of revolutionary technology and surrounded by people passionate about their work.
What we offer
Healthy life-work balance
When creating a better and healthier world, a good place to start is with yourself. That's why we encourage our employees to prioritize their overall well-being, fostering physical fitness, mental resilience, and social connections through a range of workshops, sports activities, and other events and initiatives that contribute to a balanced and fulfilling work-life harmony.
Personal growth and career advancement
At Materialise, we’re committed to nurturing the professional development of our employees. We invest in our passionate people and empower them to explore and grow by offering diverse career paths that capitalize on their talents. Plus, we offer courses, external coaching programs, and in-house mentoring so that our employees can fulfill their potential.
Team building
We cultivate a positive work culture so our employees have an enjoyable professional environment. Collaboration is key, so we organize activities that unite our employees, such as after-work events and team lunches. We want all our staff to feel connected in an environment that promotes strong bonds based on trust, respect, empathy, and friendship.
Innovation is key
Innovation is not just a buzzword at Materialise; it's at the core of what we do. As pioneers in our industry, we create cutting-edge solutions, fostering an environment that supports and rewards ingenuity and leadership. We’re dedicated to shaping the future of 3D printing, recognizing and celebrating the creative spirit within all our global innovators.
Hybrid working & flexibility
At Materialise, we value the power of in-person connections and the advantages of remote work, allowing our employees the flexibility to enjoy the best of both worlds. You can work remotely up to 60% of the time and work flexible hours, depending on your particular role.
